Head of Marketing APAC · B2B Growth Strategist · Jakarta
360° Marketing Professional with 12+ years turning brand strategy into measurable revenue — across EdTech, FinTech, and Industrial B2B markets throughout Indonesia and APAC.
I'm a 360° Marketing Professional with 12+ years of experience across B2B and B2C industries — EdTech, FinTech, Industrial, and Publishing.
I specialize in full-funnel growth marketing — from brand strategy and GTM execution to performance campaigns across Google, Meta, TikTok, and LinkedIn, plus SEO/ASO, CRM automation, and lifecycle marketing.
With a Master of Linguistics from the University of Indonesia, I bring analytical depth to content strategy, audience psychology, and data storytelling — translating complex metrics into compelling business decisions.
I've led multi-market growth initiatives across Indonesia and APAC, consistently delivering measurable impact on CPL, ROAS, CAC, and revenue.
Open to senior marketing leadership opportunities, consulting engagements, and international expansion roles — particularly in B2B SaaS, EdTech, or Industrial sectors across Indonesia and APAC.
Whether you need to build a market from zero or scale an existing one — let's talk.